Rentsync Blog

How RentBoard Featured Listings Can Help Fill Your Leasing Pipeline

Written by Team Rentsync | September 28, 2021 at 4:00 AM

Recently, Facebook announced that it would no longer accept rental listings via feed, meaning properties can no longer sync their ads to Facebook Marketplace using Rentsync or any other Canadian listing site. So, we've determined how to leverage RentBoard Featured Listings to keep your leads coming in and your leasing pipeline full.

The Benefits of RentBoard Featured Listings

RentBoard Featured Listings can increase your visibility and help you 2x your leads compared to standard ads. They also improve search engine ranking, and can work with any budget.

Running your ads on Facebook and Instagram with RentBoard Featured Listings

By leveraging Rentsync's exclusive partnership with RentBoard, you can now generate leads when you opt for a Featured Listing. This will enable you to advertise your listings on Facebook and Instagram to help supplement lead volume that was previously generated through the Facebook Marketplace connection.

Through our partnership with RentBoard, Rentsync clients can now create a Facebook Ad for each of their properties with a Featured Listing on RentBoard. As an ad, the look of these listings differ from Facebook Marketplace listings that were previously generated via the feed. Running a Facebook Ad rather than a listing allows you to expand your reach by putting your ad in front of thousands of relevant Facebook and Instagram users that are around the location of your property and have shown an interest in rentals in that area.

While your ad may have been previously visible to users while searching for rentals within Facebook Marketplace listings, your ad will now show up across the Facebook network, with placements that include Facebook Marketplace, Facebook and Instagram feeds, and more.

The benefits of running RentBoard Featured Listings as Facebook Ads:

  • Expand reach tremendously by putting your ads in front of rental prospects in your target location

  • Manage your social network presence from one place - the Rentsync Platform

  • 2-4x your leads compared to standard ads

Leads acquired through your Facebook Ads will be logged as RentBoard leads. You will be able to receive and manage these leads just as you would any other lead from RentBoard. 

If you're not leveraging Featured Listings with RentBoard, your Rentsync account manager can help you get started and ensure your leasing pipeline stays full!